Customer Engagement

Customer engagement is a key objective in driving an enterprise’s digital transformation. The customer is the most important reason for the existence of the business and being customer centric is essential to a modern enterprise.

Leveraging the power of technology to enable customer focused initiatives is one of the ways in which we help our clients transform their business.

Customer engagement involves effective communication, tracking behavior, loyalty, and satisfaction. Other examples of customer engagement applications that we have delivered include tools, platforms and portals to empower customers to order products, services (self-service) and to report issues. From an enterprise perspective, it also includes analysis of customer data to improve understanding and to respond to customer and market changes in an agile manner.

Leverage Technology
Enhance Touch Points
Understand Your Customer

We design collaboratively. We develop transparently. We believe in agile as a process and a philosophy. Our team works with the Customer team as one; we deliver frequent functionally complete releases to ensure quick feedback and course correction.

Our process of enabling the customer to visualize the final product early on and weekly builds means there are no surprises.

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Case Studies

For our client, an insurance TPA, we built a mobile and web-based application for claims intake, claims status and payments, pharmacy info and access, and case manager access and communication. This was also available as a white label app for their clients, large corporations with several thousands of employees.

Directory Of Client Services, Locations and People

Primus built a searchable one stop information portal to provide details on our client’s services, locations, and people. The app was published on Apple and Google app stores.

E-commerce Self-service Ordering Portal

E-commerce application and web portal that enables manufacturers of brand name athletic wear to order genuine and controlled holographic labels online from our client. This application empowered our client’s customers to access and order online to meet their needs.


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